Palavras chave

Televisão, ficção, mulher, gênero, feminismo, esfera do trabalho, conteúdos audiovisuais, sócio-semiótica

Resumo

A reduzida presença da mulher na esfera pública durante os anos sessenta e setenta refletia-se no repertório limitado de papéis (mãe e esposa, principalmente) que a ficção televisiva lhe atribuía. O impulso feminista das décadas seguintes estimulou as representações dos personagens femininos no âmbito profissional e a reflexão acadêmica sobre a construção social da mulher trabalhadora. Mas, apesar da relevância do papel profissional nas protagonistas da ficção atual, a relevância das relações sentimentais e da sexualidade reverteu no reduzido número de estudos sobre o assunto. Este artigo sintetiza os resultados de uma análise da mulher trabalhadora na ficção televisiva espanhola, integrado a um projeto sobre construção de identidades femininas. A pesquisa propõe uma metodologia original que combina métodos quantitativos e qualitativos (sócio-semiótica) para abordar o estudo de 709 personagens femininos. A pesquisa revela a convivência de estereótipos ligados às representações tradicionais dos empregos das mulheres (trabalhos relacionados com o atendimento ao público e a prestação de cuidados a pessoas) com outras profissões altamente qualificadas. No entanto, o empoderamento das mulheres com cargos de responsabilidade é frequentemente associado com uma caracterização negativa do personagem, enquanto os problemas de conciliação dos papéis familiares e profissionais são sistematicamente evitados.

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Technical information

Recebido: 14-10-2015

Revisado: 30-10-2015

Aceite: 23-11-2015

OnlineFirst: 15-02-2016

Data de publicação: 01-04-2016

Tempo de revisão do artigo: 16 dias | Tempo médio de revisão do número 47: 35 dias

Tempo de aceitação do artigo: 40 dias | Tempo médio de aceitação do número 47: 62 dias

Tempo de edição da pré-impressão: 125 dias | Tempo médio de edição pré-impressão do número 47: 147 dias

Tempo de processamento do artigo: 170 dias | Tempo médio de processamento do número 47: 192 dias

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Lacalle, C., & Gómez, B. (2016). The representation of workingwomen in Spanish television fiction. [La representación de las mujeres trabajadoras en la ficción televisiva española]. Comunicar, 47, 59-67. https://doi.org/10.3916/C47-2016-06

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