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Comunicar Journal 25: Quality Television (Vol. 13 - 2005)

Cinema and television: the dangerous friendships

Abstract

To the first years of the decade from the seventy, the movies only had had a channel of valid distribution: the film room. Inside the commercial television programming was al margin of the general offering. Even, to early fifties, the large studies of Hollywood refused to sell or rent its movies. Nevertheless, little by little, an important change in the commercial politics of the film industry has been produced. At present are projected great quantity of movies by television, and it has not supposed the sinking of the movies. In Spain the movies is considered as a well cultural one that should be protected, and the television networks should invest part of their benefits in the film production.