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A theoretical approach to the reality of children´s television show us a distressing horizon, spreaded of constant mentions to violence, shallowness of the messages and the influence of everything in the little children´s mind. The problem is not the children programmes by themselves, but the generalized and accepted consumption of adult programmes made for the children. Therefore, it is necessary to assume our responsibility in this “Media Triangle” composed by administration, parents, and teachers and, obviously, the televisions.