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Comunicar Journal 25: Quality Television (Vol. 13 - 2005)

Is it an educational television in the digital multibroadcast age possible

Abstract

The television history has treated the educational system in an unequal form. The public European televisions have played a key role especially in the paleotelevision time, coinciding with the introduction of the educational television. Reductions in cultural and educational programs arrived in the 80s. When public televisions undertake television commercialization the situation worsen with the protagonism of the audience measurements and the brand loyalty. Today, the new increasingly fragmented television, the multimedia industry and internet have many things to say to educate a new society that needs permanent learning and revising by means of comfortable multibroadcast solutions.