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Comunicar Journal 19: Communication and Popularization of Science (Vol. 10 - 2002)
Emotional reactions to cinema
Elena Conde-Miranda
Luis-Fernando de-Iturrate-Cárdenes
Emotion is one of the most used resources for getting and maintening the viewer´s attention in audiovisual context, although with no similar level of success. In this paper, some of the factors that determine the viewer´s emotional impact will be analyzed, among them it highlights the role of the character in the story or the news in the informative programmes; and the context physical and symbolic which surrounds the visual experience of seeing and also the own properties of the audiovisual language.
Keywords
Media, emotions, empathy, education, parasocial relationships, children, adolescents