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Comunicar Journal 22: Edu-communication in a Global World (Vol. 11 - 2004)
Informative strategies and mediatic reception: Iraq invasion
Guillermo López-García
Iraq attack by the United States army in march/april 2003 was an event of some importance in mediatic area. This paper tries to analyse how information influenced on Spanish people, what their attitude was, how events were selected and interpreted... but also how alternative opinions emerged. The author thinks that all this helped the success of a reception model, different from the clasical one, which usually supports the media.
Keywords
Media, informative strategies, information reception, pluralism, censorship, active receiver, passive receiver