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Comunicar Journal 25: Quality Television (Vol. 13 - 2005)
Educating media competence: new ways of consumption and educational perspectives
Pier-Cesare Rivoltella
This contribution is about media competence and the modalities with which to develop it in media educators and consumers education. The concept of media competence is a very important one in Media Education practice: it refers to critical thinking and autonomous relationship between subjects and media. Starting from an analysis of the concept, it will be possible to talk about a sensible transition from an emphasis about text analysis and semiotic methodologies to a new attention about a broad-band system of competencies into which the real focus is the development of metacompetencies.
Keywords
Media Education, competence, consumers education, critical thinking