Palabras clave
Jóvenes, medios, alfabetización mediática, huella digital, investigación-acción, producción mediática, red, radio joven, medios sociales
Resumen
La era digital ha reconfigurado las relaciones entre productores y usuarios. Las acciones en red son potencialmente reinterpretadas por otros usuarios. La intención de los productores mediáticos adquiere su sentido en este contexto que denominamos «el más allá digital». En este artículo analizamos cómo ha influido este fenómeno en las implicaciones de los medios y los jóvenes. El estudio se lleva a cabo a través del análisis etnográfico de las actividades llevadas a cabo por un grupo de jóvenes que trabajan creando productos mediáticos de gran impacto en una radio en California (Youth Radio). El estudio de caso que se incluye en este artículo se centra en una iniciativa de periodismo de investigación dentro de Youth Radio: una serie transmediática sobre el tráfico sexual infantil producida por un joven de 21 años con la ayuda de editores más veteranos. El análisis desvela la forma en que los medios «juveniles» dejan de serlo una vez que se convierten en un producto digital en sí, cuyo contenido se reproduce una y otra vez en manos de adultos e instituciones con su propia historia, organización y economía política. El artículo concluye identificando dimensiones clave de alfabetización que los jóvenes crean y emplean a través de su experimentación con los medios móviles y sociales, entre otros: el descubrimiento, el análisis, la movilización en red y la programación de plataformas.
Referencias
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Soep, E. (2012). The digital afterlife of youth-made media: Implications for media literacy education. [Generación y recreación de contenidos digitales por los jóvenes: implicaciones para la alfabetización mediática]. Comunicar, 38, 93-100. https://doi.org/10.3916/C38-2012-02-10