Palabras clave

Interactividad, comunicación digital, investigación, métodos, revistas, topranking, artículos

Resumen

El objetivo de este artículo es trazar las investigaciones alrededor del concepto de la interactividad e indicar las tendencias dominantes y las áreas poco investigadas. Está basado en el análisis del contenido de los métodos utilizados en los artículos publicados en las cinco revistas de comunicación más importantes por ranking durante un periodo de cinco años (200610). La evaluación de los métodos aplicados en la investigación de la interactividad se basa en la diferencia entre la interactividad social, la interactividad textual y la interactividad técnica. Se desarrolla esta clasificación de forma más profunda al añadir la categoría de los niveles de interactividad (baja, media y alta), lo cual permite una clasificación adicional de las varias prácticas medidas. Todo esto conduce a una especificación de nueve subconjuntos teoréticos de la interactividad como las categorías principales del análisis de los artículos evaluados para esta investigación. Dentro de esta matriz, hemos situado varios métodos que responden a unos tipos y niveles de interactividad del público/usuarios que son conceptualmente diferentes. El análisis demuestra que los investigadores se centran en las prácticas de la interactividad textual baja y la interactividad social alta, mientras que la interactividad técnica alta y la interactividad textual alta suscitan poco interés entre los académicos. Las investigaciones de las relaciones del público/usuario con los textos se orientan principalmente hacia el análisis del contenido y las encuestas. La investigación de la interacción social alta está reactivando la aplicación de los métodos etnográficos, mientras que las posibilidades de la interactividad técnica se aceptan no como un objeto de estudio sino como una herramienta de investigación.

Referencias

Antony, M.G. & Thomas, R.J. (2010). ‘This is Citizen Journalism at its Finest’: YouTube and the Public Sphere in the Oscar Grant Shooting Incident. New Media & Society, 12(8), 1280-1296.

Link DOI | Link Google Scholar

Balka, E. & al. (2010). Situating Internet Use: Information-Seeking among Young Women with Breast Cancer. Journal of Computer Mediated Communication, 15(3), 389-411.

Link DOI | Link Google Scholar

Bente, G. & al. (2008). Avatar-Mediated Networking: Increasing Social Presence and Interpersonal Trust in Net-Based Collaborations. Human Communication Research, 34(2), 287-318.

Link DOI | Link Google Scholar

Bollen, J. & al. (2009). A Principal Component Analysis of 39 Scientific Impact Measures. PLoS ONE, 4(6): e6022

Link DOI | Link Google Scholar

Braun, T., Glanzel, W. & Schubert, A. (2006). A Hirsch-type Index for Journals. Scientometrics, 69(1), 169-173.

Link DOI | Link Google Scholar

Buse, C.E. (2009). When you Retire, does Everything become Leisure? Information and Communication Technology Use and the Work/leisure Boundary in Retirement. New Media & Society, 11(7), 1143-1161.

Link DOI | Link Google Scholar

Campbell, A. (2006). The Search for Authenticity: An Exploration of an Online Skinhead Newsgroup. New Media & Society, 8(2), 269-294.

Link DOI | Link Google Scholar

Cheshire, C. & Antin, J. (2008). The Social Psychological Effects of Feedback on the Production of Internet Information Pools. Journal of Computer-Mediated Communication, 13(3), 705-727.

Link DOI | Link Google Scholar

Cho, H. & Lee, J.S. (2008). Collaborative Information Seeking in Intercultural Computer-Mediated Communication Groups: Testing the Influence of Social Context Using Social Network Analysis. Communication Research, 35(4), 548-573.

Link DOI | Link Google Scholar

Chung, D.S. & Nah, S. (2009). The Effects of Interactive News Presentation on Perceived User Satisfaction of Online Community Newspapers. Journal of Computer Mediated Communication, 14(4), 855-874.

Link DOI | Link Google Scholar

Chung, D.S. (2008). Interactive Features of Online Newspapers: Identifying Patterns and Predicting Use of Engaged Readers. Journal of Computer-Mediated Communication, 13(3), 658-679.

Link DOI | Link Google Scholar

Cover, R. (2006). Audience Inter/Active: Interactive Media, Narrative Control and Reconceiving Audience History. New Media and Society, 8(1), 139-158.

Link DOI | Link Google Scholar

Eastin, M.S. & Griffiths, R.P. (2006). Beyond the Shooter Game: Examining Presence and Hostile Outcomes Among Male Game Players. Communication Research, 33(6), 448-466.

Link DOI | Link Google Scholar

Farquhar, L. & Meeds, R. (2007). Types of Fantasy Sports Users and Their Motivation. Journal of Computer-Mediated Communication, 12(4), 1.208-1.228.

Link DOI | Link Google Scholar

Farrar, K.M., Krcmar, M. & Nowak, K.L. (2006). Contextual Features of Violent Video Games, Mental Models, and Aggression. Journal of Communication, 56(2), 387-405.

Link DOI | Link Google Scholar

Feely, T.H. (2005). A Bibliometric Analysis of Communication Journals from 2002 to 2005. Human Communication Research, 34(3), 505-520.

Link DOI | Link Google Scholar

Gunter, B. (2003). News and the Net. Mahwah, NJ: Lawrence Erlbaum.

Link Google Scholar

Hine, C. (2008). Virtual Ethnography: Modes, Varieties, Affordances. In N. Fielding, R.M. Lee & G. Blank (Eds.), Online Research Methods. (pp. 257-270). London: Sage.

Link DOI | Link Google Scholar

Hodkinson, P. (2007). Interactive Online Journals and Individualization. New Media & Society, 9(4), 625-650.

Link DOI | Link Google Scholar

Interactivity. The International Communication Gazette, 71(5), 373-391.

Link Google Scholar

Ivory, J. & Kalyanaraman, S. (2007). The Effects of Technological Advancement and Violent Content in Video Games on Players’ Feelings of Presence, Involvement, Physiological Arousal, and Aggression. Journal of Communication, 57(3), 532-555.

Link DOI | Link Google Scholar

Jensen, J. (1999). Interactivity - Tracking a New Concept in Media and Commu-nication Studies. In P.A. Mayer (Ed.), Computer Media and Communication. (pp. 160-187). New York: Oxford University Press.

Link Google Scholar

Kaigo, M. & Watanabe, I. (2007). Ethos in Chaos? Reaction to Video Files Depicting Socially Harmful Images in the Channel 2 Japanese Internet Forum. Journal of Computer-Mediated Communication, 12(4), 1248-1268.

Link DOI | Link Google Scholar

Kalyanaraman, S. & Sundar, S.S. (2006). The Psychological Appeal of Personalized Content in Web Portals: Does Customization Affect Attitudes and Behavior? Journal of Communication, 56(1), 110-132.

Link DOI | Link Google Scholar

Kayany, J.M., Wotring, C.E. & Forrest, E.J. (1996). Relational Control and Interactive Media Choice in Technology-Mediated Communication Situations. Human Communication Research, 22(3), 399-421.

Link DOI | Link Google Scholar

Kelleher, T. (2009). Conversational Voice, Communicated Commitment, and Public Relations Outcomes in Interactive Online Communication. Journal of Communication 59(1), 172-188.

Link DOI | Link Google Scholar

Kim, Y.M. (2009). Issue Publics in the New Information Environment: Selectivity, Domain Specificity, and Extremity. Communication Research, 36(2), 254-284.

Link DOI | Link Google Scholar

Kiousis, S. (2002). Interactivity: A Concept Explication. New Media and Society, 4(3), 355-383.

Link Google Scholar

Knobloch-Westerwick, S. & Hastall, M. (2006) Social Comparisons with News Per-sonae: Selective Exposure to News Portrayals of Same-Sex and Same-Age Characters. Communication Research, 33(4), 262-284.

Link DOI | Link Google Scholar

Koolstra, C.M. & Bos, M.J. (2009). The Development of an Instrument to Determine Different Levels of

Link DOI | Link Google Scholar

Kurmis, A.P. (2003). Understanding the Limitations of the Journal Impact Factor. Journal of Bone and Joint Surgery, 85, 2.449-2.454.

Link Google Scholar

Ley, B.L. (2007). Vive Les Roses: The Architecture of Commitment in an Online Pregnancy and Mothering Group. Journal of Computer-Mediated Communication, 12(4), 1.388-1.408.

Link DOI | Link Google Scholar

Manovich, L. (2001). The Language of New Media. Cambridge, MA: MIT Press.

Link Google Scholar

Markpin, T. & al. (2008). Article-count Impact Factor of Materials Science Journals in SCI database, Scientometrics, 75(2), 251-261.

Link DOI | Link Google Scholar

McMillan, S. (2002). Exploring Models of Interactivity from Multiple Research Traditions: Users, Documents, Systems. In L. Lievrouw & S. Livingstone (Eds.), Handbook of New Media: Social Shaping and Consequences of ICTs. (pp. 163-182). London: Sage.

Link Google Scholar

Murphy, J., Hofacker, C. & Mizerski, R. (2006). Primacy and Recency Effects on Clicking Behavior. Journal of Computer-Mediated Communication, 11(2), 522-535.

Link DOI | Link Google Scholar

Nagel, L.; Blignaut, S. & Cronjé, J. (2007). Methical Jane: Perspectives on an Un-disclosed Virtual Student, Journal of Computer-Mediated Communication, 12(4), 1.346-1.368.

Link Google Scholar

Oliver, M.B. & Bartsch, A. (2010). Appreciation as Audience Response: Exploring Entertainment Gratifications Beyond Hedonism. Human Communication Research, 36(1), 53-81.

Link DOI | Link Google Scholar

Papacharissi, Z. (2009). The Virtual Geographies of Social Networks: A Comparative Analysis of Facebook, LinkedIn and ASmallWorld. New Media & Society, 11(1-2), 199-220.

Link DOI | Link Google Scholar

Park, H.W. & Leydesdorff, L. (2009). Knowledge Linkage Structures in Communication Studies Using Citation Analysis among Communication Journals. Scientometrics, 81(1), 157-175.

Link DOI | Link Google Scholar

Pfeil, U., Zaphiris, P. & Ang, C.S. (2006). Cultural Differences in Collaborative Au-thoring of Wikipedia. Journal of Computer-Mediated Communication, 12(1), 88-113.

Link DOI | Link Google Scholar

Rafaeli, S. & Ariel, Y. (2007) Assessing Interactivity in Computer-mediated Research. In: A. Joinson, K. McKenna, T. Postmes & U. Reips (Eds.), The Oxford Handbook of Internet Psychology. (pp. 71-88). New York: Oxford University Press.

Link Google Scholar

Ratan, R.A., & al. (2010). Schmoozing and Smiting: Trust, Social Institutions, and Communication Patterns in an MMOG. Journal of Computer-Mediated Communication, 16(1), 93-114.

Link DOI | Link Google Scholar

Robinson, S. (2009). ‘If you had been with us’: Mainstream Press and Citizen Journalists Jockey for Authority over the Collective Memory of Hurricane Katrina. New Media & Society, 11(5), 795-814.

Link DOI | Link Google Scholar

Schroeder, R. & Bailenson, J. (2008). Research Uses of Multi-user Virtual Envi-ronments. In N. Fielding, R.M. Lee & G. Blank (Eds.), Online Research Methods. (pp. 327-343). London: Sage.

Link DOI | Link Google Scholar

Sohn, D. (2011). An Anatomy of Interaction Experience: Distinguishing Sensory, Semantic, and Behavioral Dimensions of Interactivity. New Media & Society, 13(8), 1320-1335.

Link DOI | Link Google Scholar

Sweetser, K.D. & Kaid, L.L. (2008). Stealth Soapboxes: Political Information Efficacy, Cynicism and Uses of Celebrity Weblogs among Readers. New Media & Society, 10(1), 67-91.

Link DOI | Link Google Scholar

Szuprowicz, B.O. (1995). Multimedia Networking. New York: McGraw-Hill.

Link Google Scholar

Takahashi, T. (2010). MySpace or Mixi? Japanese Engagement with SNS (Social Networking Sites) in the Global Age. New Media & Society, 12(3), 453-475.

Link DOI | Link Google Scholar

Thelwall, M. & Stuart, D. (2007). RUOK? Blogging Communication Technologies During Crises. Journal of Computer-Mediated Communication, 12(2), 523-548.

Link DOI | Link Google Scholar

Thorsen, E. (2008). Journalistic Objectivity Redefined? Wikinews and the Neutral Point of View. New Media & Society, 10(6), 935-954.

Link DOI | Link Google Scholar

Tremayne, M. (2008) Manipulating Interactivity with thematically Hyperlinked News Texts: A Media Learning Experiment. New Media & Society, 10(5), 703-727.

Link DOI | Link Google Scholar

Weber R. & al. (2009). What do we Really Know about First-Person-Shooter Games? An Event-Related, High-Resolution Content Analysis. Journal of Computer Mediated Communication, 14(4), 1.016-1.037.

Link Google Scholar

Williams, D. (2006). Virtual Cultivation: Online Worlds, Offline Perceptions, Journal of Communication, 56(1), 69-87.

Link DOI | Link Google Scholar

Wirth, W. & al. (2007). Heuristic and Systematic Use of Search Engines. Journal of Computer-Mediated Communication, 12(3), 778-800.

Link DOI | Link Google Scholar

Wise, K., Hamman, B. & Thorson, K. (2006). Moderation, Response Rate, and Message Interactivity: Features of Online Communities and their Effects on Intent to Participate. Journal of Computer-Mediated Communication, 12(1), 24-41.

Link DOI | Link Google Scholar

Wu, G., Xiaorui Hu, X. & Wu, Y. (2010). Effects of Perceived Interactivity, Perceived Web Assurance and Disposition to Trust on Initial Online Trust. Journal of Computer Mediated Communication, 16(1), 1-26.

Link DOI | Link Google Scholar

Yaros, R.A. (2006). Is It the Medium or the Message? Structuring Complex News to Enhance Engagement and Situational Understanding by Nonexperts. Communication Research, 33(4), 285-309.

Link DOI | Link Google Scholar

Yee, N. & Bailenson, J. (2007). The Proteus Effect: The Effect of Transformed Self-Representation on Behavior. Human Communication Research, 33(3), 271-290.

Link DOI | Link Google Scholar

Yee, N., Bailenson, J.N. & Ducheneaut, N. (2009). The Proteus Effect: Implications of Transformed Digital Self-Representation on Online and Offline Behavior. Communication Research, 36(2), 285-312.

Link DOI | Link Google Scholar

Zhou, Y. & Moy, P. (2007). Parsing Framing Processes: The Interplay between Online Public Opinion and Media Coverage. Journal of Communication, 57(1), 79-98.

Link Google Scholar

Fundref

Este trabajo no tiene ningún soporte financiero

Crossmark

Ficha técnica

Métricas

Métricas de este artículo

Vistas: 8186

Lectura del abstract: 7581

Descargas del PDF: 605

Métricas completas de Comunicar 41

Vistas: 954169

Lectura del abstract: 824000

Descargas del PDF: 130169

Citado por

Citas en Web of Science

Rodriguez Ortiz, Angelica Maria; Chavez Cibrian, Eduardo Isaac;. Educational cybernetics, actors and contexts in distance higher education system SOPHIA-COLECCION DE FILOSOFIA DE LA EDUCACION , 2020.

https://doi.org/10.17163/soph.n28.2020.04

Tham, Jason Chew Kit. Interactivity in an Age of Immersive Media: Seven Dimensions for Wearable Technology, Internet of Things, and Technical Communication TECHNICAL COMMUNICATION, 2018.

Link Google Scholar

Zhang, Bing; Zhang, Min; Ananos, Elena. Effectiveness of the Auditory and Visual effects of Chinese e-Magazine on the Graduate Students' Reading Process ANALISI-QUADERNS DE COMUNICACIO I CULTURA, 2016.

https://doi.org/10.7238/a.v0i54.2552

Ananos, Elena. Eye Tracker Technology in Elderly People: How Integrated Television Content is Paid Attention to and Processed COMUNICAR, 2015.

https://doi.org/10.3916/C45-2015-08

Ananos, Elena; Oliver, Andreu. Attention and Joint Attention to TV spots. Study with eye tracker technology GRAFICA-JOURNAL OF GRAPHIC DESIGN, 2015.

Link Google Scholar

Lederer, Matthias; Missal, Felix. ARE INSTRUCTIONS VIA E-MAIL SUITABLE? HOW TO CHOOSE AN EFFECTIVE COMMUNICATION MEDIUM AFTER CHANGES IN IT-ENABLED WORKFLOWS PROCEEDINGS OF THE INTERNATIONAL CONFERENCES ON E-HEALTH 2015 E-COMMERCE AND DIGITAL MARKETING 2015 AND INFORMATION SYSTEMS POST-IMPLEMENTATION AND CHANGE MANAGEMENT 2015, 2015.

Link Google Scholar

Fonseca-Mora, M. C.; Aguaded, I.. Scientific Journals as Platforms to Publish Research of Excellence in Education: Strategies to Attract Researchers RELIEVE-REVISTA ELECTRONICA DE INVESTIGACION Y EVALUACION EDUCATIVA, 2014.

https://doi.org/10.7203/relieve.20.2.4274

Soto Decuir; María Guadalupe;. RIDE. Revista Iberoamericana para la Investigación y el Desarrollo Educativo , 2018.

https://doi.org/10.23913/ride.v8i16.362

Rodriguez Ortiz, Angelica Maria; Sosa Neira, Edgar Andres;. Interactivity and social interaction: essential processes in distance education REVISTA VIRTUAL UNIVERSIDAD CATOLICA DEL NORTE , 2018.

Link Google Scholar

Citas en Scopus

Fonseca-Mora, M.C., Aguaded, I.. Scientific journals as platforms to publish research of excellence in education: Strategies to attract researchers), RELIEVE - Revista Electronica de Investigacion y Evaluacion Educativa, .

https://doi.org/10.7203/relieve.20.2.4274

Añaños, E.. Eyetracker technology in elderly people: How integrated television content is paid attention to, processed), Comunicar, .

https://doi.org/10.3916/C45-2015-08

Lederer, M., Missal, F.. Are instructions via e-mail suitable? How to choose an effective communication medium after changes in it-enabled workflows), Proceedings of the International Conferences on e-Health 2015, EH 2015, e-Commerce, Digital Marketing 2015, EC 2015, Information Systems Post-Implementation, Change Management 2015, ISPCM 2015 - Part of the Multi Conference on Computer Science, Informatio, .

Link Google Scholar

Tham, J.C.K.. Interactivity in an age of immersive media: Seven dimensions for wearable technology, internet of things,, technical communication), Technical Communication, .

Link Google Scholar

Marín Dueñas, P.P., Lasso De La Vega González, C., Mier-Terán Franco, J.J.. The effectiveness of corporate Web in small, medium-sized business: An analysis of Web Usability [La eficacia de la web corporativa en las pequeñas y medianas empresas: Un análisis de la usabilidad web]), Estudios Sobre el Mensaje Periodistico, .

https://doi.org/10.5209/rev_ESMP.2016.v22.n1.52604

Dueñas, P.P.M., Carmona, D.G. . Management of digital communication in spanish cooperatives), CIRIEC-Espana Revista de Economia Publica, Social y Cooperativa, .

https://doi.org/10.7203/CIRIEC-E.101.17638

Citas en Google Scholar

Añaños, E. (2015). La tecnología del «EyeTracker» en adultos mayores: cómo se atienden y procesan los contenidos integrados de televisión. Comunicar, 22(45), 75-83.

https://www.redalyc.org/pdf/158/15839609008.pdf

Tham, J. C. K. (2018). Interactivity in an age of immersive media: Seven dimensions for wearable technology, internet of things, and technical communication. Technical Communication, 65(1), 46-65.

https://www.ingentaconnect.com/contentone/stc/tc/2018/00000065/00000001/art00006

Añaños-Carrasco, E. (2015). EyeTracker Technology in Elderly People: How Integrated Television Content is Paid Attention to and Processed. Comunicar, 23(45), 75-83.

http://eprints.rclis.org/25448/

Milojević, A. (2015). Promena uloge profesionalnih komunikatora u informacionom društvu (Doctoral dissertation, Univerzitet u Beogradu-Fakultet političkih nauka).

http://uvidok.rcub.bg.ac.rs/bitstream/handle/123456789/270/Doktorat.pdf?sequence=1

Milojević, A. (2015). Dvosmerni simetrični odnosi s javnošću i digitalne komunikacione tehnologije: između teorije i prakse1. CM Communication and Media, 10(35), 81-108.

https://www.ceeol.com/search/article-detail?id=413621

Añaños, E., & Oliver, A. (2015). Atención y atención conjunta a los spots de TV. Estudio con la tecnología del eye tracker. grafica, 3(6), 103-114.

https://www.raco.cat/index.php/Grafica/article/view/297650

Zhang, B., Añaños, E., & Zhang, M. (2016). Eficàcia dels efectes auditius i visuals de les revistes digitals xineses en el procés de lectura dels estudiants universitaris. Anàlisi: quaderns de comunicació i cultura, (54), 58-74.

https://www.raco.cat/index.php/Analisi/article/view/311924

González, R. U., Méndez, N. D., & Moreno, J. (2018, October). Validación propuesta para medir la interactividad en un ambiente de aprendizaje caso con plataforma erudito. In Brazilian Symposium on Computers in Education (Simpósio Brasileiro de Informática na Educação-SBIE) (Vol. 29, No. 1, p. 1756).

http://www.br-ie.org/pub/index.php/sbie/article/view/8145

Añantilde, E. (2015). La tecnología del «EyeTracker» en adultos mayores: cómo se atienden y procesan los contenidos integrados de televisión/EyeTracker Technology in Elderly People: How Integrated Television Content is Paid Attention to and Processed. Comunicar, 23(45), 75.

...

DE APRENDIZAJE POTENCIADORES, D. E., & CREATIVAS, P. INTERCREATIVIDAD.

https://www.intercreatividad.com/files/intercreatividad_en_potencia.pdf

Soto Decuir, MG (2018). Construcción de un instrumento para el aprendizaje en red de estudiantes universitarios. PASEO. Revista Iberoamericana para la Investigación y el Desarrollo Educativo , 8 (16), 647-669.

http://www.scielo.org.mx/scielo.php?script=sci_arttext&pid=S2007-74672018000100647

Redelinghuys, J. (2017). El uso de tecnología interactiva para la enseñanza y el aprendizaje efectivos en programas de educación a distancia abierta (disertación doctoral, Universidad del Noroeste (Sudáfrica), Vaal Triangle Campus).

https://repository.nwu.ac.za/handle/10394/24904

Kolgushev, R. (2014). Un caso de documentos en la nube: qué cambios DocumentCloud trae a las prácticas de informes diarios (disertación doctoral, Universidad de Missouri - Columbia).

https://mospace.umsystem.edu/xmlui/handle/10355/65961

Ho, CLL (2018). Interactividad del sitio web como estructura: cómo el tipo y la cantidad de funciones afectan la asignación de recursos y la memoria de los usuarios (disertación doctoral, Universidad de California, Davis).

...

Ahn, C. (2015). Interactuando con la historia: Examinando el transporte hacia la narrativa de videojuegos (disertación doctoral, Cleveland State University).

http://rave.ohiolink.edu/etdc/view?acc_num=csu1431608782

Zhang, B., Añaños, E. y Zhang, M. (2016). Efectividad de los efectos auditivos y visuales de la revista electrónica china en el proceso de lectura de los estudiantes graduados. Anàlisi: quaderns de comunicación y cultura , (54), 0058-74.

https://ddd.uab.cat/record/166317

蔡雯婷. (2015) 使用者 感知 互動 程度 影響 持續 使用 意願 之 研究 - 以 行動 即時 通訊 軟體 為例.

http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/99700

Descarga

Métricas alternativas

Cómo citar

Milojevic, A., Kleut, J., & Ninković, D. (2013). Methodological approaches to study interactivity in communication journals. [Propuesta metodológica para el estudio de la interactividad en revistas de comunicación]. Comunicar, 41, 93-103. https://doi.org/10.3916/C41-2013-09

Compartir

           

Oxbridge Publishing House

4 White House Way

B91 1SE Sollihul Reino Unido

Administración

Redacción

Creative Commons

Esta web utiliza cookies para obtener datos estadísticos de la navegación de sus usuarios. Si continúas navegando consideramos que aceptas su uso. +info X